People

  • Paul Graham - YC
  • Marc Andreseen (Netscape, vc)
  • Steve Blank - Lean Launchpad
  • Guy Kawasaki - The Art of a Start
  • Peter Thiel

Slide Deck

How do we calculate: 1. Market Size 2. Projected Revenue 3. Projected Cost - many give 2yr plans; profit not expected in first or second year

Growth - not the focus in the 1980s

Top-down and bottom-up approaches - Estimate revenues/costs as realistically as possible for first two years. - The phases of customer adoption - How to predict competitors? - Predict projected cost? 1. personnel (first few are outside, require equity)

Roadmap

  1. Great Team
  2. Important Problem
  3. Very Cool Idea
  4. Product - Market Fit
  5. Prototype - Competition
  6. Pitch Deck